So, you want to build a business? That’s a great idea! First, I want to inspire you, encourage you and bring clarity to the process. GETTING STARTED First, let’s define who your market is. Your market is a critical piece of the business because you must know and appeal to your audience. What is the […]
There are many well-written articles covering the technical aspects of building a business, offering step-by-step instructions regarding incorporation, marketing, etc. This isn’t that kind of article. I’m here to share the secrets that keep my business viable in adverse conditions. 1. NEVER GIVE UP. I believed I’d done all the right things. I hired good […]
Here Walt Pannell, president, Gulf Coast Division at Cadence Bank, and Derrick Jackson, a certified financial coach, reflect on the origins and impact of the bank’s partnership with Operation HOPE. WHAT IS OPERATION HOPE? Operation HOPE is the largest, on-the-ground financial literacy organization in the U.S., with offices in over 250 cities serving over 900 […]
I’m in the starfish-tree business, which proves that with inspiration, faith, vision, passion and perseverance, anyone can build a business around just about anything. Before I ventured into my retail, wholesale and online business of today, starfish always found a place in my home and former retail store, Flair Gifts in Bay St. Louis, which […]
Zeal Boutique was founded on two friends’ core belief about fashion: Life is too short to wear boring clothes. Ashley Verrett and Krista Reed started the business as a hobby, opening their first location in 2010 in a small Katrina cottage in Pascagoula. They have since added stores in Ocean Springs and Mobile, allowing even […]
Now that we’ve entered 2024, do you have a solid plan to stay focused? Once you step into a new year, it feels filled with possibilities that leave you energized and excited. If you haven’t created a plan for what you wish to accomplish in your life and/or your business, that excitement can start to […]
Being a mom and a small business owner is like juggling fire. It’s a balancing act that often leaves us feeling burnt out. But it’s crucial to remind ourselves that it’s okay to stumble, to take breaks and to forgive ourselves for not always meeting our own high expectations. When 2023 began, I had a […]
