Starting a business is a unique blend of excitement and uncertainty, and my entrepreneurial journey has been no exception. It all started in the spring of 2017 when I felt the need to break away from the standard classroom and design a space for my community that stimulates learning and creativity. I had a clear vision of wanting to continue helping students on the Gulf Coast, and I knew that parents needed help understanding the “new” math. So, the idea was to offer tutoring services while also providing toys that encourage hands-on learning. That June, I opened the doors to Old School Learning Depot.
STARTING SMALL
OSLD opened in a 700-square-foot FEMA cottage and could comfortably accommodate a handful of students at a time. It was important for me to start small. I wanted to make sure that I could cover all my expenses and have a little income left over to invest back into my business. I took on all the roles — the tutor, the bookkeeper, the buyer — and the teacher became the student. The learning curve of starting a business is steep, but the challenges ultimately are rewarding, as they lead to personal growth and success.
FIND YOUR NICHE
Reflecting on seven years of business ownership evokes an excitement that comes from turning my vision into reality. Old School has quadrupled in size and now has a fleet of “skoolies” — sensory party buses that serve as learning centers, as well as stores. Renovating my first “skoolie” revamped the projection of my business. It has narrowed my niche and broadened my customer base. Identifying this niche was crucial, as it has allowed me to cater to customers who want a one-stop-shop for students’ educational and recreational needs. For anyone starting out, ensure you have a clear niche that aligns with your passion and market demand.
CELEBRATE YOUR SUCCESSES
Running my small business has allowed me to balance raising my twins with my professional life, providing the flexibility I need as a parent. It’s also evolved into a true family affair, with my husband now working alongside me, making the business a shared endeavor. Every day presents new opportunities and challenges, but the thrill of building something meaningful keeps the journey dynamic and fulfilling. Remember to start small, slowly reinvest in yourself, solidify your niche and celebrate your successes.
OLD SCHOOL TUTORING & TOYS
1802 Market St., Pascagoula
(228) 202-9691
Facebook.com/oldschoollearningdepot
www.oldschoollearningdepot.com
Christina Bates is the owner of Old School Tutoring & Toys. She can be reached at christina@oldschoollearningdepot.com or (228) 202-9691.